How should the report of the conducted market research look? How to structure the information in a way that is easily readable yet keeping their importance at the right place?
Performing Market Research can give a headache to any researcher. It is a genuinely creative work as the researcher must think outside the box to collect all the meaningful information.
But finding information is just the tip of the iceberg. Once all the data are collected, then another challenge appears on the horizon. It’s about the report. How should the report of the conducted market research look? How to structure the information in a way that is easily readable yet keeping their importance at the right place?
It took me quite a time to understand that I cannot do it on my own. I looked for the help of someone more experienced in creating such reports. The money I spent on the specialist who has helped me put it all together was well spent.
You can download here a Template of the Market Research Report I’ve created for you, free of charge. It’s based on my Market Research Report, and I believe it will give you some clues on what to focus.
In case you pay someone to make such a report for you, this template can help you to understand what you should expect from your contractor.
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